The metaverse is becoming an increasingly popular topic, especially for businesses. Whether establishing yourself in this new digital universe or advertising there, many actions are possible in these software or platforms specially designed for the metaverse.
These software are either games or decentralized open worlds open to players. But recently they also allow SMEs, start-ups and large companies to promote themselves or sell their services and products. Most of these platforms use the Ethereum cryptocurrency. Decentraland, TheSandbox and Roblox are the most well-known and widespread metaverse platforms today. Discover a selection of 10 metaverse platforms in 2022.
Decentralized country is a digital universe owned by users, based on Ethereum. It is possible to explore different worlds, discover new experiences and activities, buy plots to build your own environments, showrooms or head offices.
As with most metaverses, users are represented by customizable 3D avatars using various accessories achieved through cryptocurrencies. Some activities can be monetized, creating a real marketplace for businesses.
At Decentraland, the Bpi has been set up Bpifrance Metaverse Vision which took place on Wednesday June 22, 2022, a professional event that confronts the visions of major players in the French metaverse ecosystem.
One of the virtual universes the most famous, The sandbox is also a platform based on the Ethereum blockchain. NFTs can be created, bought, sold and monetized by users. Having conquered companies such as Warner Music, Carrefour and Adidas, this virtual universe allows companies to acquire their own land to establish their premises.
SAND, the platform-generated token, allows users to customize their avatar and purchase equipment. AREIA makes it possible to buy assets and land, i.e. virtual real estate.
Since the Roblox platform is a game, it is starting to welcome more and more businesses and events into its virtual universe. Roblox is available both on the desktop and in virtual reality thanks to a VR headset create custom environments and games.
In collaboration with the NFL, Roblox has released the NFL Tycoon experience that offers a wide range of gameplay.
Among the professional appearances on Roblox we can count the Gucci Garden experience, which has decided to celebrate its 100th birthday, on the platform. A truly immersive multimedia experience with a Gucci house.
Illuvium is a game that has attracted the attention of many companies including Bitcoin.com or Lotus Capital. It is possible to collect NFT creatures in this universe. As an RPG game, the platform allows to avoid GAS costs for every cryptocurrency transaction.
It is a watchable platform created on the Ethereum blockchain in conjunction with the Immutable X L2 network.
With recognized partners such as than Ubisoft, Binance, Samsung or even Google, Axie Infinity is a platform that operates on the principle of NFTs. $3.6 million was traded on their marketplace, and the most expensive Axie sold for no less than $820,000.
The platform is partially owned and operated by its players, of which 2,800,000 are active daily. It is possible to create your own kingdom there.
A decentralized virtual reality metaverse, Bloktopia promises to bring NFTs to life. Companies can take a keen interest in this through their advertising revenue system and sponsorship. Virtual property blocks are available to token holders in the game.
The virtual universe offers a skyscraper with 21 different levels. They are gateways to a central clearinghouse with a wide range of experience in cryptocurrency-based assets. The basic principles of Bloktopia are based on learn, earn, play and create.
Among the biggest multiverse platforms, let’s take a look at MetaHero. Created by the company Wolf Digital World, which has especially the collaboration with Disney, Toyota or Shell, this metaverse offers an interactive world with larger-than-life avatars.
Many things can be done in MetaHero: from fashion to social media to medicine, it is possible to create sources of income. Among the innovations that MetaHero uses is scanner technology to create lifelike avatars.
Star Atlas is a metaverse platform that allows its users to create their own fortune in space. It is also possible to conquer territories. A real economic activity is implanted in the game, with different marketplaces that allow customization of his character and his ship.
The platform supports the creation, purchase and sale of NFTs. It brings the advantage of Solana blockchain for faster transaction processing. Opening up new technologies to everyone, Star Atlas using the latest innovations like Unreal Engine 5’s Nanite for immersive visuals and cinematic quality.
Horizon Workrooms is a real transformation for telecommuting, and is a metaverse that offers companies the opportunity to establish themselves there. Thanks to various possible actions, this platform allows companies to working abroad at the same time as it is pleasant face to face.
Created by Meta, formerly Facebook, Horizon Workrooms promises an immersive experience thanks to the ability to use spatial audio and write in real time on whiteboards while sharing files. It’s a sea change for corporate meetings.
Somnium Space offers its users a virtual world in virtual reality across platforms model their own digital universe. Thanks to blockchain, the platform promises to create its own economy to allow users to monetize their space and their scripts.
It is possible to buy and adapt land, which could allow entrepreneurs to do so settle into this new virtual world what is Somnium Space. Somnium has launched its own event platform: Somnium Events, which promises to attract companies because many conferences have already taken place on this metaverse.
The Metaverse is becoming a real playground for SMEs and start-ups and more and more big ones are investing in it. McDonald’s wants to allow ordering on a virtual universe to receive its order at home, Disney wants to create its own metaverse. Carrefour launches virtual recruitment campaigns. The examples are more and more legion. The possibilities seem real in this new space, where anything seems possible. So entrepreneurs, what are you waiting for to establish yourself on the metaverse?