emlyon business school: Get strategic management with the “Leading an activity” certificate.

For 30 years, the ‘Leading an activity’ certificate from emlyon business school has strengthened the fundamental skills of managers while developing their agility and creativity for the benefit of company performance. A retrospective of a complete, prestigious and highly praised program by its alumni, signed “emlyon”.

Boost aspects Strategy and management, this is the leitmotif in the program ‘To lead an activity’. Constantly revised to respond to the many transformations facing leaders, this acclaimed program accompanies them in the development and implementation of relevant strategies for their activity in a complex and changing environment.

Establish strategic management

The certificate gives its trainees a mastery of strategic approachan ability to identify Financial issuesa management revisited, placing collective intelligence at the heart of new management relations, a new business look, a personal skills development plan and an individualized performance management tool. The certificate program ‘Directing an activity’ is built around a common core of 14.5 days and 3 days of business games. The modules that compose it aim to challenge and formulate an optimal strategy in a unit or an activity. The management framework thus works on various basic elements:

  • strategy and new business models, from strategic diagnosis to implementation;
  • finance for managers: the impact of operational decisions on value creation;
  • connect and mobilize: mobilizing teams around the strategic vision;
  • managing economic, social and societal outcomes: management control as a decision-making tool;
  • the law: view of the contract as an aid to the business strategy;
  • the business game: implementing the company’s strategy, building financial forecasts and sharing them;
  • business management.

Stimulate a managerial dynamic

The ‘Leading an Activity’ certificate has significant advantages in terms of the participants’ management skills. Its alumni testify to this, as does Céline Porret Condamin, a veterinarian by profession. ” I practiced my profession for 15 very satisfying years in a veterinary clinic. In 2008 I became a partner and thus became business manager. The clinic has experienced strong growth, going from 10 to 50 employees in less than 8 years. I then felt a lack in my training in management and team management. I had to professionalize myself, and that’s why I joined the certificate lead an activity ofemlyon business school in 2016 “. A course of 3 days a month over 1 year allowed the vet to continue her work and acquire the essential bases of business strategy, team management, finance, customer loyalty… so many new subjects for her.” This education also gave me a perspective on my leadership, I asked myself what I wanted to instill in the company and in my profession. This part of personal development is very rich in this education and played a decisive role in the rest of my career. “.

The certificate ‘To lead an activity’ brings both a strategic approach to the participants and leadership skills. After 15 and 17 years of hospital practice, Nadège Grataloup and Caroline Jambin Burgalat decided to take the certificate to adapt their management to a rapidly changing professional environment. The two managers wanted to open up to other professional sectors, acquire a broader vision and new skills. ” With a year of hindsight, I found contributions in the form of financial analysis tools and value creation, by listening to customers ” say Nadège Grataloup, then for 2 years deputy director of the Belley hospital. “I really boosted a new managerial dynamic, especially thanks to the modules Creativity in Team Management and Change Management, which focused on the sociology of organizations. Instruments that she admits to using daily in the management of her business.

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