English: the key tool to develop your business and your career

When you think of ways to grow your business, you think of marketing strategies, innovative solutions that will disrupt the market, or investing in better equipment, better sales staff, etc.

In the same way, if you want to climb the ladder of the company, you think about doing management training or doing everything possible on a certain project to impress the boss.

However, there is one small skill that can allow you to open different doors and create opportunities. It can increase your salary and unlock foreign markets for your product or service. It takes a little effort every day and may take a long time to see the fruits of your labor, but it’s worth it: English.

Why is English so important in the professional world?

In a world that is constantly shrinking, communication is becoming the dominant factor in the success or failure of a project or business. In a world of Whatsapp, YouTube and Teams, instant communication permeates our lives, influencing the decisions we make and our career paths.

We can easily communicate with a team spread across the world in separate time zones. It is therefore quite natural to have a common language.

How to boost your business with English

If you’re an entrepreneur, one of the best ways to take your business to the next level is to expand overseas. In the digital age, it’s easier than ever.

Using freelance platforms like Fiverr and Upwork, you can easily create a team to work remotely. The abundance of communication tools available allows us to be in constant contact. The available markets are unlimited if you speak business English.

Develop your network

Expanding your network internationally will create countless opportunities beyond a national network. Using LinkedIn can connect you with other entrepreneurs on the other side of the world, it also allows them to see your work and confirm your credibility. If you want to contact people on LinkedIn, check your messages before sending them, as messages in poor English can often be misinterpreted as spam.

This is not necessarily the case when attending events in person. Here it is more important to relax and mingle! Attending networking events can connect you with the right people, whether it’s seminars or training conferences, it’s a great way to expand your professional network.

How does a little English help her professional life?

Being able to speak English can of course help you when dealing with foreign customers, colleagues and suppliers. It can help you network and meet new people. It can help you in your research on the Internet and in solving problems. But there are more ways than the obvious that English can help.

Boost your CV with a certificate

If you are looking for a way to boost your CV, language skills are an obvious asset for your CV. They demonstrate your ability to focus on long-term goals and develop your skills over time.

Even if the job description does not state that a good command of English is necessary, having a certified level of English will always boost your CV and put you ahead of your competition. Bilingual employees often have a higher salary.

What are the best ways to learn English?

There are a million different ways to learn English on the internet, there are apps like Duolingo, YouTube channels and more, but the best way is to take lessons.

If you have the opportunity, taking an English course with CPF can be a great way to boost your skills without having to pay with your own money.

You are also assured that it is a quality training organization if you go through CPF. All educational organizations must have a Qualiopi certificate to access these funds, so it is a well-regulated industry.

Your only problem is finding the right training organization! You should look for a training organization with a good reputation online by checking Trustpilot and Google reviews. It is also important to find an organization with the right pedagogy.

Old school methods no longer work. Training with an organization like Ouisay, whose blended learning training allows you to practice with native speakers and create e-learning that adapts to your progress, will create a personalized course. So you will be well prepared for your next adventure abroad!

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