Logitech is not only one of the manufacturers whose products are used the most in offices around the world, it is also one of the leaders in gaming and for some time in streaming. The company relies heavily on new technologies at a time when telecommuting has exploded.
And it does so thanks to two fundamental factors, which are not only important for the company but also for its relationship with users and the environment: durability and ergonomics.
At a time when all eyes are on energy efficiency, the use of recycled materials and, above all, simplifying the lives of those who choose to work in mixed environments, home and office, the challenges of remaining a reference in the sector have become extremely complicated.
The company spoke to us in detail about the challenge of combining sustainability and technology in its products while continuing to offer a portfolio of peripherals that remains a benchmark in the market. It is a strategy to build the workplace of the future, which combines, as we say, using sustainable materials and creating an ecosystem that enables not only Logitech, but the entire sector, to offer avant-garde products that respect the environment and the user.
With users increasingly concerned about sustainability, Logitech had to rethink certain concepts when designing the workplace of the future where its products are key players. The most important thing is that has incorporated sustainability from the earliest stages of its design and development processes.
A process that Logitech calls Design for sustainability The Design for Sustainability project, which essentially consists of rethinking the design of its products by starting from sustainability from the first stages of each prototype, which in the future will become a viable product used by millions of people in their life daily.
The workplace of the future is both sustainable and hybrid
The direct result is the launch of extremely technologically advanced, yet environmentally friendly products. For example, taking the example of the recently launched MX Mechanical and MX Master S3, Logitech has reduced its carbon footprint by 40% while bringing to market a product that is a gold standard in productivity.
The challenges were not small: they had to optimize the architecture inside the keyboard to use less material, while maintaining the strength and rigidity of the chassis. The end product is made from recycled plastic and low carbon aluminium environmentally friendly.
Along the way, 18 months of testing different materials and several prototypes on the drawing board. And it’s an example that can be extended to the entire Logitech catalog and will become even more so in the coming months and years. The numbers so far are spectacular when you consider that most Logitech products use almost exclusively plastic; Today, 65% of the mice and keyboards in its catalog contain recycled plastic, and the goal is of course to do it 100%.
Although it may seem simple, Logitech told us how complicated it was to work with recycled plastic for certain products. Not only because of the differences it implies in relation to virgin plastic, but also because it forces us to rethink concepts in terms of design and durability. And above all because it is rethink the production process in order to continue to offer the user an exceptional product.
How a Logitech mouse is designed to be durable from concept to end of life
It all starts with the approach to the product itself. For whom ? This is a different approach from the rest of the industry, as the company designs products for individual use, but for everyone. Logitech states that its design processes is focused on individual needs by responding to specific needs.
With that said, it’s time to move on to design. Although it varies by product, Logitech told us that the development process for, say, a mouse or keyboard can take 18-24 months from idea to retail. . And along the way, all possible scenarios present themselves.
Once it is known what product is to be created and who it is for, the sustainability goals are analyzed in a process that involves all parties, from design, engineering and trade to suppliers and materials that may or may not be used. Along the way, different concepts are designed with different materials, internal components and everything that surrounds the product.
This is a basic section as Logitech designs the product by measuring at all times. the impact of raw material extraction and manufacturing. And they consider everything from the materials they can use to reduce the carbon footprint in component manufacturing to final assembly.
The entire process involves an analysis of the potential carbon footprint during the production of all parts, and this point also includes the mechanical and electrical components, as well as the final packaging that the user receives. Measurements are critical to decision making, especially when it comes to choosing a material during manufacturing.
Logitech is the first to embrace sustainability, but the biggest challenge is not being the only one
The challenge, however, is to pressure the industry to follow in its footsteps. This is perhaps the most difficult. At Logitech, we have some ideas on how to do this. It was the first consumer electronics company to commit to providing detailed carbon impact labeling on its product packaging. On all. But they won’t be the last. It is a way to invite others to follow in their footsteps, and at the same time make the buyer a better informed consumer about the impact of the products they use. And that’s why they designed Carbon Clarity Index.
Here is an important note. Logitech wants the entire industry to follow in its footsteps, and it’s not going to hold anything back. The company says it is ready to share its methodology and processes with everyone, with the idea that other companies, including its most direct competitors, will join it.
The goal is as ambitious as it is important: to make the workplace of the future as sustainable as possible. And it looks like Logitech is succeeding right now.