EDUFORM’ACTION – Eduform’Action Groupe launches a certification course ‘Business Developer and Digital Marketing B2B’ in collaboration with Oreegami – 23/08/2022 – 09:40

Eduform’Action Groupe (MLEFA), an entrepreneurial group developing in the market of basic education and vocational training, is launching this autumn a new training program “Business Developer and Digital Marketing B2B”, which leads to a bachelor’s degree “Marketing Manager Digital and Online Advertising” – RNCP Level 6 title This initiative is part of a strong development dynamic, the group aims to train more than 100,000 students per year!

Designed in collaboration with Oreegami, an innovative digital marketing academy aimed at professional integration, this unique 12-month work-study training course kicks off on October 3rd to train the BtoB salespeople of tomorrow! This opens the way to around thirty positions in partner companies.

For the learner, a triple benefit: training free for highly in-demand skillslearning paid and one certificate recognized by the state

In a labor market where profiles are combined digital skills and business skills are rare, Eduform’Action Groupe and Oreegami create training
“Business developer and digital marketing B2B” allows to acquire the most innovative and highly employable business skills.

This new program is available via work-study training under a 12-month professionalization contractincluding:

– 2 months, i.e. 280 hours, in “Bootcamp” mode from the start of the contract

– 10 months on a work and study basis with 5 weeks, i.e. 175 hours of training in school for one week face to face every 2 months

Launched from October 3 with the help of leading companies in B2B activities or in the media sector, this training program is open to all profiles under 30 years of age, regardless of whether they are students, people undergoing retraining or job seekers, when selecting applications and offering a capacity of 30 seats.

For partner companies: a tailored training program to transfer key skills related to the “Business Developer and Digital Marketing B2B” function

The training “Business Developer and Digital Marketing B2B” initiated by Eduform’Action Groupe and run by Oreegami will focus a practical, concrete and operational approach to “growth hacking”and will trust trainers from the professional worldexperts in their field, to ensure the entire educational part.

From techniques for creating a file of qualified leads to qualification calling, email automation process, digital marketing or even social selling, all the modules designed meet 100% the needs expressed by the partner companies of Eduform’Action Groupe.

Gathered around this goal with a strong social impact, Eduform’Action and Oreegami want to contribute actively with this bachelor’s degree to the professional reintegration and inclusion of young people through employment.


“Business developer and digital marketing B2B” – From 3 October 2022 to 3 October 2023

Why apply?

>> A unprecedented training delivered by business professionals and focused on practice

>> A state-recognized certification : RNCP Level 6 title (Bac+3/4) and increased employability

>> A promotion on a human scale to promote personal support for each student

>> Training free for the learner

>> 4 thematic modules are combined hard and soft skills

More information :


About Oreegami –

Oreegami is an innovative digital marketing academy with the aim of integrating professional, and has been supporting job seekers with varied backgrounds for 4 years towards the operational professions such as digital marketing, online advertising and data. The academy practices an innovative pedagogy, based both on practice and on the development of personal skills, thanks to personal support provided by certified coaches. The training courses are open to everyone, as the selection is made by personality and logic tests, which make it possible to assess the adequacy between the candidates and the desired positions. All Oreegami training courses are 100% free for students because they are funded by Pôle Emploi, the OPCOs and specific programs.

About Eduform’Action Group –

Founded at the end of 2021, Eduform’Action Group’s signature is: “Training for the future for Employability at the heart of the territories”. The group wants to provide training to those who do not have access to it, thus enabling as many as possible to find a job nearby. It accompanies any student profile, young or already experienced, and focuses on the sectors most under pressure (technology, energy, power, health, catering, etc.). Ambitious and in strong development, Eduform’Action Groupe is listed on Euronext Access Paris, mnemonic: MLEFA, ISIN code: FR0010882886 (PEA eligibility).

Media contact : Ségolène de Saint Martin – PCE – – 33(0)6 16 40 90 73

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