Interested in knowing what’s next for the gaming industry? Join gamers to discuss new parts of the industry in October at the GamesBeat Summit Next. Learn more.
Moments are coming fast for Metaverse these days, but it’s worth stopping for one of the moments that happened on the Nasdaq Stock Exchange in New York last Friday.
I was there to see Metaverse Specialist Cathy Hackl and the Journey team ring the bell for the prey at a Metaverse Celebration Ceremony.
Known as the “Godmother of the Metaverse,” Hackl sold her consulting firm Futures Intelligence Group to Journey, a Metaverse agency that helps brands build things for the digital world. Journey has partnered with Manticore Games to create a Nasdaq experience in the virtual realm of Core. And Nasdaq played Core’s animations while Hackl spoke before the opening bell.
Hackl also brought a number of people from Journey together on stage as well as various women from brands aimed at the meta-verse. It was an interesting moment to watch, and CNBC aired the segment for a few minutes, which is quite rare for such an opening bell.
“I’m happy to be here. Today, as hundreds or thousands of people start coming to New York for NFT NYC, I can not help but feel that a renaissance in creativity is upon us and what we are building means more. than ever, Hackl said. “As a co-founder of Journey, I’m not the typical face you see when you think of technology. Therefore, it is important for everyone to know that this future is for all of us. Let us not try to define the meta-verse, but let’s build it and create it together.
Hackl added: “As you know, today we are announcing our metaverse study. We are a group of passionate game developers, futurists, technologists and strategists who have teamed up to help brands navigate the metaverse. I will tell you in the metaverse , we are all world builders and it’s our time to build and now.
The bell that rang ahead of this week’s NFT NYC event was made in both the physical world and the metaverse, Hackl noted in his short speech.
Journey is one of many companies creating experiences for some of the world’s biggest brands across many platforms, including Roblox, Fortnite Creative, Decentraland, Sandbox, Rec Room, VR Chat, Horizon and more. Journey is led by Andrew Zimmerman, former CEO of Frog Design. Journey’s support includes private equity firm Growth Catalyst Partners.
Zimmerman was present at the time, as was Jordan Edelstein, head of business development at Manticore Games.
The group cheered loudly as the countdown to the bell rang to zero. Everyone had the opportunity to take pictures on stage, including the group of women that Hackl had gathered so far. Hackl signed the document and said she actually rang the opening bell or something. Then they went out to see their faces on the big screen in Times Square.
All in all, it was a great day for Metaverse, and a great opportunity to take the picture above. And for the sake of good order, the women from left to right are in the top picture:
- Dina Fierro, Vice President, Global Digital Strategy and Innovation at NARS Cosmetics
- Olivia Reid, strategist at Journey
- Isidora de Vicente, Chief of Staff for Cathy Hackl
- Sasha Wallinger, Head of Metaverse and Web3 Strategy at Journey
- Zoe Soon, Chief Innovation Officer at IAB
- Cathy Hackl, Chief Metaverse Officer and co-founder of Journey
- Julie Rodgers Vargas, Vice President and General Manager North America for Avery Dennison
- Faith Popcorn, futurist and CEO of BrainReserve
- Sandy Carter, SVP and Channel Manager for Unstoppable Domains
- Desiree Kaplan, Director of Marketing at Journey
- Alana D. Visconti, Director of Social Media at Nasdaq
GamesBeat troen when coverage of the video game industry is “where passion meets business”. What does it mean? We want to tell you how much the news means to you, not only as a game maker, but also as a game fan. Whether you read our articles, listen to our podcasts or watch our videos, GamesBeat will help you learn about and engage with the industry. Learn more about membership.