Hong Kong Metro launches in The Sandbox Metaverse (SAND)

MTR Corporation joins The Sandbox metaverse (SAND)

MTR Corporation, the company responsible for the management of the Hong Kong Metro Network, has just announced its arrival in the metaverse. The company, majority-owned by the Hong Kong government, has partnered with The Sandbox (SAND), one of the most popular digital worlds.

MRT boasts of being “the world’s leading transport operator” to jump into the meta-verse. MTR was born in Hong Kong and has also expanded abroad and supported metros in the UK, China, Sweden and Australia.

As part of this partnership, the metro manager will develop “a virtual space with a focus on railways to create unique, fun and immersive experiences”. More specifically, MTR announces the creation ofa virtual metro station.

Within this station, users will be able to ride trains, take a metro ride, visit a museum about the history of the railway network or even manage a station. The company will also use the meta-verse for facilitate teaching mathematics, science, engineering and technology. MTR is committed to making the metro world playful and fun.

To complete this project, the company has purchased virtual land in The Sandbox metaverse. This initiative is part of a campaign called “Go Smart Go Beyond”, which aims to take advantage of the latest technological innovations to communicate with users, especially the younger ones. In the statement issued by MTR, Dr. Jacob Kam, CEO of the company:

“Our entry into the meta-verse allows us to build a fun place to interact with our community while seizing opportunities that will enhance our experience in the real world.”.

On his side, Sebastien Borgetco-founder of The Sandbox, it claims “public transport will play a major role in shaping the future of the real world and the meta-verse”.

👉 Experience our top 4 promising meta-verses for 2022

Sandkassen (SAND) continues partnerships

In recent months, The Sandbox has bound several partnerships with reputable companies by leveraging the enthusiasm that the meta-verse generates. For example, banking giant HSBC joined The Sandbox metaverse in March to get in touch with gaming and sports fans.

Several French groups have also embarked on this virtual world, including Axa France and Carrefour. We must also remember that Sandkassen has made an agreement with General ledger to promote the security of digital worlds available in virtual reality.

With these prestigious partnerships, The Sandbox aims to raise $ 400 million in the near future. Thanks to this new round of funding, the community plans metaverse to recruit partners and take over promising companies of the sector. Based on this expansion strategy, The Sandbox hopes to run faster than its main competitors, including Decentraland (MANA).

Også Also read: OpenSea, The Sandbox and Sotheby’s are among the 100 most influential companies according to Time Magazine

Source: MTR Corporation

Newsletter 🍞

Get a summary of crypto news every Sunday 👌 And that’s it.

What you need to know about affiliate links. This page presents assets, products or services related to investments. Some links in this article are attached. This means that if you purchase a product or register on a site from this article, our partner will pay us a commission. This allows us to continue to offer you original and useful content. There is no influence on you and you can even get a bonus by using our links.

Investments in cryptocurrencies are risky. Cryptoast is not responsible for the quality of the products or services presented on this site and can not be held responsible, directly or indirectly, for damages or losses caused after the use of a product or service highlighted in this article. Investments related to cryptocurrencies are risky in nature, readers should do their own research before taking any action and only invest within the limits of their financial capabilities. This article does not constitute investment advice.

About the author: Florian Bayard

Leave a Comment