We have seldom seen an expression gain so much importance in such a short time: the metaverse is on everyone’s lips, in all the marketing trusses or pitches of startups, and even invites itself into speeches by the candidates from the last presidential election. , like Emmanuel Macron and Marine Le Pen. A leading trend in marketing and a fundamental revolution in the way to design the future of the web “metavers” arouses curiosity, enthusiasm or skepticism. But despite those who shout about buzz, all the ingredients seem to meet for the meta-verse to become a reality, starting with uses and investments, creating many job opportunities, many of which need to be invented. Let’s review these future areas with Ridouan Abagri, co-founder and CEO of Digital College and its new school, Metaverse College.
Metaverset, the new digital frontier?
Every day, a Frenchman spends an average of 8 hours a day in front of a screen connected to the Internet, to have fun watching series or video games, chatting with friends, family or complete strangers, but also shopping or working. . The use of augmented reality (AR) and virtual reality (VR) headsets – concepts that are increasingly confused with the concept of mixed reality (XR) or augmented reality – will evolve with the rise in supply and falling prices. HTC, Sony, Samsung, Oculus (Meta) and soon Apple … All these companies offer headsets, most of which are cheaper than a good mid-range smartphone.
On the investment side, Meta said it has already spent $ 10 billion on the development of its immersive Horizon Word platform, which has already attracted 300,000 users since its launch in late 2021. A player like Epic Games, the studio behind the game Fortnite and the graphics engine Unreal Engine, has already raised more than $ 3 billion, including two from Sony and one from Lego, to develop its own platform with these players. Finally, other players are betting on decentralization as the foundation of the immersive web, and see blockchain technology as the way to make platforms interoperable. They are part of the development of Web3, unlike the giants of Web2 which are GAFAM. In this economy, value is exchanged using cryptocurrencies such as cryptocurrencies or NFTs.
“In recent years, digital, social networks and the collaborative economy have emerged. We are now at the beginning of the advent of Web3 and the meta verse », adds Ridouan Abagri, co-founder and CEO of Digital College, as well as of Metaverse College, which will open its doors at the start of the academic year 2022, based on the observation that Meta promises the creation of 10,000 jobs in Europe for its metaverse activity in the coming years. He cites a survey conducted by Pôle Emploi and adds: “85% of the jobs that will be filled in 2030 do not yet exist. It is therefore quite difficult to predict this development. Nevertheless, some of these professions of the future are already coveted by the actors currently building the metaverse, beginning with Meta, indicating to us what skills and tools are to be mastered in this sector in perpetual conviction, but which, in the future , will be as indispensable as the Internet or social networks are today. »
What will be the future profession of the metaverse?
That said, what skills do you need to develop to work in these future immersive worlds? What education should be taken? What tools do you need to master? “If we take as a starting point the already in-demand professions that I mentioned earlier, we can mention in particular MAO software, mastery of languages specific to blockchain, programmatic development and interface design in 2D / 3D with Unity. Or Unreal Engine. But metaversen’s business is also a huge ecosystem, with new industries linked to sectors disrupted by this new tool.We will find opportunities such as: XR developer, finance or blockchain consultant, data architect, 3D graphic designer, meta designer, AI- engineer and many more … “, informs the Director General of Digital College.
AR / VR architects, designers and graphic designers
Of course, the first professions we think of will be those that are a direct result of digital and video games as we know them today. Like the web / UX / UI designers who create the websites that Internet users visit, professionals will design the spaces and experiences available in the immersive environments of the meta-verse.
Many professions related to video games will also be used: game designers, programmers, 3D models or even experts in artificial intelligence, to artificially generate large universes, or even to animate artificial characters, virtual influencers or even avatars of stars reproduced thanks to transform.
Developers specializing in AR / VR / XR will work with architects and designers who are responsible for reproducing or inventing the buildings and objects that will animate these immersive environments, while new professions such as “digital fashion designer”, responsible for creating the clothing and fashion accessories that users’ avatars will wear. On social networks, virtual fashion is already the core of the offering of companies like DressX, Replicant or Tribute.
Blockchain and NFT specialists
One of the challenges of the metaverse is being able to find his avatar, his clothes and all his belongings from one platform to another. Many rely on blockchain technology to make this interoperability possible, and more specifically on “certificates of ownership” what are NFTs that establish the concept of digital scarcity and have the form of unique inscriptions attached to it “wallet” by their owner, who also acts as a unique identifier to access the various platforms.
More generally, it is cryptocurrencies that will make it possible to transfer value, or even to reward users for their actions on the platforms, especially within the framework of concepts ” play to earn ” Where “ learn to serve “. Metaverset should therefore lead to the development of professions specializing in cryptography, but also the development of blockchain and” smart contracts , Tamper-proof programs that run automatically when the conditions are met on the blockchain. These are mainly used to administer decentralized financial applications, but also make it possible to create eg time capsules, loyalty programs, wills, etc.
Will all professions eventually have a 3.0 version?
Once the meta-verse is installed and reviewed by users, it will be necessary to hire people to sell NFTs, generate traffic in virtual stores, answer customer questions, animate communities on Discord and organize virtual events, guarantee brand environments “brand safe”, collect and analyze user data, insure their assets against hacks, offer them loans or ways to grow their “meta-inheritance”or manage their property and protect their rights.
The classic professions in trade, marketing and customer relations, but also professionals in project management, events, cybersecurity, finance and accounting or even law will be called upon and will be able to practice professions as innovative and varied as “smart contract lawyer”, a lawyer specializing in blockchain, “performs for digital assets” an executor, or metaverse event director. But in the metaverse, some professions can be very far from their 1 or 2.0 equivalent: for example, a wealth manager could make his clients’ assets grow by playing games ” play to earn »Or by renting these assets to other users!
There is still an important question: What salary level will these metaverse specialists be able to demand? “Lhave diversity of Web3 trades are such that the pay ranges are huge. Initially, profiles with competencies related to the metaverse will be encouraged by many companies, and their salaries will explode, as was the case with the digitalization of our society, until it ends up being balanced on a fairly high average that exceeds the median salary. For example, a young XR developer will be able to receive € 36,000 in annual salary in the context favorable to this new technology, while the most experienced will be able to go up to € 70,000 annually on major digital transformation issues., explains Ridouan Abagri, convinced that the need for skills will increase in the coming years. This is what drives a player like Digital College to launch a new dedicated offering, Metaverse College, from the start of next school year.
Want to know more about Digital College? Go to his dedicated school page!
Digital College School Page